With over 6 years of experience driving complex, multidisciplinary NPI lifecycles. Formerly the Co-founder of an R&D firm, the core expertise lies in turning hardware concepts into mass-produced realities across the defense, medical device, and startup sectors.

 

Grounded in human-centric design (B.Des, Bezalel) and a deep understanding of Human-Machine Interfaces (HMI), this approach bridges the gap between physical manufacturing constraints, software capabilities, and the end-to-end user experience.

 

Combining a strategic product vision with comprehensive cross-functional team and vendor management enables the successful execution of physical-to-digital products in fast-paced environments.